(This is a now page, and if you have your own website, you should make one, too.) 

Last Update: 23rd August 2025

Working on/dreaming about:

I’m starting to build an e-commerce branch of my business that ties in closely with the ideas I explore in my newsletter, Flourish.

The Flourish Store will be a collection of analog tools and guided journals designed to help you navigate life’s seasons with calm, clarity, and emotional resilience.

While my freelance business has always been in service-based work, I’ve dabbled in e-commerce behind the scenes. Mostly supporting a store my husband runs with their email marketing. And the experience I gained when I discovered the online business world. Fun fact: when I first stepped into online business back in 2015, it was with a product-based idea that totally flopped. (Thankfully, service businesses exist.)

But I’ve never really let go of that product-based business dream. I love creating digital products. And I really love notebooks, pens, paper, and journaling. So this feels like the right next step: a small collection of tools I’m genuinely excited about—and a new way to test out everything I’ve learned over the last 10 years.

This idea is mostly stuck in my mind, rather than “in progress”. While I have been brainstorming with ChatGPT, no official projects have been crafted around the first steps. I also want to work with an actual graphic designer to help me polish the product suite. My Canva skills won’t cut it if I want it to be the quality product I would expect to buy myself. So that’s stalling the process, as I’m unsure where to start with that.

It’s a fun but daunting idea. Which naturally stirs up the doubt, indecision, and disorganisation. BUT I am relying on the systems I use to get through those feelings and move forward.

(I work in regular six-week project rounds and will break this process down into some doable chunks for the rest of the year. Join me in coworking if you wanna learn my process and get some work done together.)

Learning about:

Getting crystal clear on messaging and the problems I solve for my audience (yes, that would be you)

With an EXCELLENT course from Katelyn Bourgoin at Why We Buy -> PAINKILLER (this is an affiliate link because I 100% rate it.)

The easy-to-use AI bots alone are worth the price I paid. I can honestly say I use the resources every single week. They help evaluate, analyse, and troubleshoot your current copy in your marketing materials. It also saves you hours drafting sales copy that resonates.

You still have to do the audience research and edit the output—but boy does it cut out all the overthinking, the procrastinating, and the fear I’ve previously had when approaching sales (which I don’t consider my strength. But I am doing my best not to have it be my weakness either.)

Storytelling and improving my writing

With a Miniature Stories course by Henneke Duistermaat. I have been slow to start this course ( if there is one thing I procrastinate about more than sales, it’s writing!). I have also been prioritising other projects in my business. But I will definitely incorporate it into a project round this year. It should help with my main business goal of growing my audience.

How to be a good podcast guest (and also pitch podcasts)

With a free course from Dustin Riechmann from 7 Figure Leap. I often have doubts about whether a free course is actually going to be helpful (without needing the inevitable premium offer you get pitched after it…), but this one was.

I used ChatGPT to help me write my pitch and turn my initial answers into real emails/submissions I could send to podcasts I want to be on. I have started pitching! We’ll see if it works when I share a guest podcast episode!

I have been on a few podcasts before, but it’s always been by random chance. Both this episode and this episode I appeared on because someone else had dropped out, and they put a call out on Twitter to see if anyone could step in. I had people recommend me as a guest.

Exploring how to use AI

ChatGPT has been a hugely positive tool for me this year. I’m aware of the discourse around it. And of course, the beautiful em-dash debates (which, btw, I love to use and will continue to use it!). But there are so many things you can use it for.

I’m excited to see what it becomes. And, I agree with Seth Godin’s idea that AI is the “internet of this generation” or even, the “electricity” of the ones before. It’s coming whether we like it or not. I’d rather be an early adopter.

I have a few custom GPTs I use regularly. Mostly the ones that came with that Painkiller course I mentioned above. And I’ve started using Project GPT’s to organise.

My favourite tool is my Calm Mind Companion, which I use to help with anxiety and navigate new seasons and challenges. I tend to stray toward analog for most of my journaling. But this has been an excellent tool you can carry around everywhere, and use “in the moment” anywhere.

Where I’m spending my time online:

  • My newsletter, Flourish. Of course!
  • Coworking Club on Tuesday and Wednesday mornings at 9am (AEST).
  • LinkedIn for sharing the best things I know about working for (and managing) yourself.
  • Instagram for personal life updates and an expertly curated selection of memes I did not make.

Fun things I have created recently:


I’m a Derek Sivers fan and this Now page is an exercise (movement?) he has created. See more about /now here.